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  1. Aesthetics in Design Thinking

    Aesthetics in Design Thinking

    Both Design Thinking business discourse and research relies heavily on the problem-solution dichotomy for explaining what design is. The emphasis is given to go beyond the common-sense notion of design as form shaping and open new spaces for design in science and business. The aesthetics of form shaping is not entirely rejected in this turn, but reduced to an aspect […] - May 13, 2011
  2. Open Design and Free Design are not the same

    Open Design and Free Design are not the same

    Design is a messy word with many different meanings. When people wants to stay focused on a practical matter, they add a noun to it: Graphic Design, Furniture Design. When they want to qualify Design, for instance, they use an adjective: Industrial Design, Good Design. It´s a simple statement that an adjective can change the […] - May 10, 2011
  3. Designer’s role in a Free Design world

    Designer’s role in a Free Design world

    On the beginning of the year, I gave a talk with my friend Gonçalo Ferraz at a Design student conference about the future role of the professional designer. We envisioned a big leap in design practice, moving from designing products to designing process. Going further than Service Design and Co-design approaches, we expect that people […] - May 2, 2011